Childsmart are proud of the wide ranging products we offer to our retailers as a leading distributor of premium children’s lifestyle products, toys and games.

As we enter the new Financial Year, we take a look at our Top 10 Bestselling products for FY16-17, and what makes them so popular. 

If you haven’t joined the party and stocked these products yet, all of the below are still available for you to order*. Check out the Childsmart Buyer’s Portal, contact your Account Manager, or email

1.     Selfie Mic

It’s none other than the fantastic Selfie Mic taking the hot spot with first place!

With over 80,000 units sold in less than 12 months across ANZ, and an incredible number of repeat orders confirmed for upcoming months, this is a craze that is sure to continue well into Christmas 2017!

Building on the popularity of global TV talent shows and selfies, Worlds Apart have since developed their latest talent show inspired board game; Spin to Sing. They have also ventured even further into the games sector this year and launched Woofy Whoops and Limbo Hop. Read our blog on these latest Worlds Apart games which are set to become smash hits this new financial year.


2.    ReadyBed

At number two, the ReadyBed® from Worlds Apart is the ultimate sleepover solution, perfect for when little friends come to stay or for nights away. Whether it’s a family camping trip or a night at grandma’s, this clever package makes sleepovers simple and fun.

The all-in-one solution is comprised of a pillow, inflatable mattress and duvet, and comes with an easy to use pump and carry bag making it a firm favourite, no-fuss solution for busy parents.

Our ReadyBed® favourites include the Sleepytime Owl My First ReadyBed, Bear Hug My First ReadyBed, Hearts Junior ReadyBed and the Stars & Stripes Junior ReadyBed.

A must-have for little adventures! 


3. Think King Mighty Buggy Hooks

Think King Mighty Buggy Hooks are a firm favourite amongst parents – including celebrities. A plethora of A-lister’s have been spotted using these ultra-stylish and innovative essentials!

The Think King hooks are available in a range of colours including silver, black, pink and rose gold, so there’s a style for everyone.

If your store caters to new parents, we highly recommend placing an order on the Think King Buggy Hooks, especially as they take up such little storage and shelf space! 


4.     200pc Puzzle & Poster

These ‘Space’, ‘World’ and ‘Africa’ theme Crocodile Creek Jigsaw Puzzles offer beautiful, brightly coloured artwork that depicts the planets and stars, or places and animals that are indigenous to specific continents, countries and oceans. All Crocodile Creek's puzzles are also printed with soy-based ink on recycled cardboard.

Packaged in a reusable storage canister, great for little ones on the go, the Crocodile Creek 200 piece Puzzle & Poster is suitable for ages 6+. We love that the puzzle image is on the accompanying poster, which makes putting the puzzle together that little bit easier for children. Both educational and fun!


5.     BRIO Classic Figure 8 set

The 22-piece BRIO Classic Figure 8 Set is a Childsmart favourite. It’s clean, simple design encourages children’s creativity and imagination through traditional play.

Used alone or with other BRIO products, the BRIO Classic Figure 8 Set is renowned for its versatility and can grow with little one’s as they introduce expansion packs to their BRIO collection. 


6.     Moses Basket & Stand

The Born with Style Moses Basket & Stand are one of our best sellers for a reason, and are sure to continue their great sell-through into this new financial year. They are chic, well-made, easy to transport and match with most colour palettes.

This beautiful set is perfect for newborns and should be on any new mum’s wish-list.


7.     100pc Discover Puzzle – World Animals

This giant 100-piece floor puzzle from Crocodile Creek is perfect for anyone 5+ to learn about animals that are indigenous to each continent and the world’s oceans.

The puzzle includes a guide book that contains details on each animal featured in the puzzle, familiarising and educating children with the world whilst they play. The 3-foot puzzle also comes with 21 animal figures, for children to with place in different locations across the map.

We are also taking pre-orders for the Discover Australia Puzzle - in stock very soon! Both puzzles are sure to be top sellers for FY17-18.


8.     BRIO Race Car Assortment (Pack 8)

The BRIO Race Cars are a delight for adults and children alike, and it’s no surprise that they’re in our top 10! A classic BRIO toy which continues to be a must-have for many consumers.

As you would expect from BRIO, these traditionally designed cars are stylish and exceptionally high quality. They are also available in a range of colours. 


9.     Baby Tubs 

Born with Style Baby Tubs are the ultimate essential, especially when it comes to new mums. These Australian made handy flip-top, snap-shut containers are perfect for meals on the go and so many other things.

The ultimate storage container for busy parents, the Baby Tubs are dishwasher, microwave and freezer safe and are non-toxic and BPA free. If your store caters to new parents, these Born with Style products are not to be missed out on. 


10.     36 Piece Shaped Box Floor Puzzles

Puzzles have always been a favourite of ours when it comes to developing problem solving skills and creative thinking in children. This 36-piece puzzle by Crocodile Creek makes a very special gift and comes in a wonderful, heavy-duty, contour-shaped gift box. It’s beautifully illustrated puzzle pieces come in jumbo rugged shapes, perfect for younger children.

New designs now available! Get your Ahoy Matey! and Garden Party puzzles today! 


Special Mention

A special mention goes to the World’s Apart furniture range. Despite specific SKUs not making it in to the top 10, World’s Apart furniture is a consistent top seller.

With a selection of children’s furniture, their toddler beds in particular are popular amongst parents, as they make a wonderful addition to a little one’s bedroom. The toddler beds are made to support children’s transition from a cot to a full-size bed, making them suitable for children aged 18 months to 5 years.


Find out More

To find out more about any of these products find them on the Childsmart website or the Childsmart Buyer’s Portal



To order any of these products* please contact your Account Manager, email or visit the Childsmart Buyer’s Portal.


Make sure you’re in touch over the next few weeks to secure stock for Christmas 2017!

*Selfie Mic currently on back order. Contact your Account Manager or email for more information.


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